Trash Free Potomac Watershed
Alice Ferguson Foundation - Non-Profit - trashfree.org
AFF's Trash Free Potomac Watershed Initiative seeks a Trash Free Potomac by 2013. A public education campaign is in-development to grab the attention of litterers and inspire them to change their behavior. Social marketing indicates that admitted litters of all ages and demographics respond to concerns about health, protecting their children, and cleanliness. Social marketing is essential to cost-effectively reaching the Potomac River Watershed's 6 million residents and important to the campaign's success, especially with teenage and young adult litters. The Initiative needs experts like Free Range to help create an anti-litter video capable of going viral.
AdminSimon A. Nurse
(Admin, Free Range Studios' Youtopia)
shared this idea
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Ginny
commented
You got my 3!
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Tommy
commented
This is for a great cause!
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pinkhairpam
commented
The Potomac River Watershed is one of the major tributaries to the Chesapeake Bay. We struggle yearly to clean up the watershed but the litter keeps on coming. We need assistance to get the message out that litter hurts the environment as well as human health. What better cause could the viral video address?
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Anonymous
commented
Litter is a 100% solvable problem!! Great cause.
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Nelson in DC
commented
Nice local effort. Tips hat.
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Brian
commented
I definitely agree! Who wouldn't want to make the Potomac trash free?
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chelsea greene
commented
There's no better cause than this one!
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ashlea
commented
This is a great cause! Please cast all three of your votes for the Trash Free Potomac Watershed Initiative!